Attract Customers and Make Yourself Famous
Have you ever taken an improv class? One of the first things you learn about doing improvisational comedy is to say, “yes.” When the other person suggests something, saying “yes, and” moves the sketch along. Saying “no” brings it to a screeching halt.
Life is like that, too. When an opportunity is presented and you say no, a door closes. Saying yes creates the possibility of great (or at least new!) things happening for you.
Does this mean you should say yes to everything? [Read more…]
Whenever you hear anyone (including yourself) complain about something, ask yourself, “What opportunity is hidden within this complaint?”
1.More often than not when anyone complains about anything there’s an opportunity wrapped up in the complaint.
[Read more…]
Does the state of the economy have you feeling down? Listening to negative talk can make you feel hopeless and helpless. When you believe that it won’t do any good to market because no one is buying, you have created a self- fulfilling prophecy: You think no one will buy, so you do not attempt to sell, so you do not make sales.
Although many people have seen their financial situation, and thus their spending patterns, change, there is still a lot of spending going on. And when the economy bounces back (and it will) you want to be positioned to make the most of it.
In a previous article, I talked about finding opportunities in a down economy. Here are some ways you can attract customers to what you have to offer. [Read more…]
With more bad economic news every day, it is tempting to be like a turtle, pull yourself into your shell, and wait for things to calm down. However, as a business owner, you can not afford to do that.
Times of economic upheaval are not only times of crisis, they present great opportunities, too. But if you are deep in your shell you will not see them.
The fact is that if you can help people get what they want, they will find a way to pay you in any economy. People are still spending money, but they are making different choices than they have in the past.
Keep in mind that “downsizing” spending can mean greater opportunities for some businesses. For example, fewer people are splurging on expensive restaurant meals these days. However, some grocers have reported that they are selling more of their expensive cuts of meat, such as quality steaks. People who want a good steak may choose to cook one at home rather than going out to a fine dining restaurant. Bad news for the restaurant means good news for the grocer.
How can you find new opportunities for your business? [Read more…]