First off, why should you outsource some tasks? You may not be a webmaster, graphic artist, coder, publicist, etc. You are an author, coach, consultant or other professional. And so isn’t the best use of your time to focus on marketing and growing your business and let others “sweat the small stuff”? (Okay, some of that stuff is not so small, but it is still fine to let someone else (someone more qualified for that task) do it.)

What then, is the best way to ensure a successful outsourcing outcome each and every time? Having a system in place for outsourcing – a set of rules to guide you, to minimize problems and streamline the process: [Read more…]