Do you have an email list? Having a list of customers and prospects who want to hear from you is like money in the bank. When they sign up for your list, they give you permission to contact them and that keeps you in front of them and on their minds when they are ready to buy. An email list is a way to build and maintain relationships with customers. If you do not have one yet, you need to get started. Last week.

There are lots of email marketing companies where you can host your email list. I use Aweber because, in my opinion, they have the best features and benefits. You may think you do not need a lot of the bells-and-whistles offered by a service such as Aweber but, believe me, you do not want to outgrow your email list service. After you have built up a large list, moving to another, better provider is not something you want to do. That’s why you should start with the best and it is my opinion that Aweber is the best.

There is no reason to be intimidated by the idea of using a sophisticated system such as Aweber’s. They make it easy to use, and their online and telephone support is very helpful if you have questions. To show you how simple it can be (and some of the useful options available to you) in this tutorial you will see how to set up an email list on AWeber. [Read more…]