Cathy Stucker - The Idea Lady

Attract Customers and Make Yourself Famous

Start Doing This TODAY

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do-it-todayAnytime you’re able to do what you want, what do you typically do? If you’re like most people, you do the thing that you find the most enjoyable, the least scary or the easiest.

Therein lies a MAJOR stumbling block to success – procrastination.

Sure, you need to finish that project, but first you’re going to spend a few minutes on Pinterest.

Yes, you need to get that blog post written and uploaded, but…are those dust bunnies under your desk? It won’t take long to run the dust mop around and then you will get right back to work.

And so it goes.
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How Multitasking Destroys Your Productivity

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cost-of-multitaskingYou can do it all, but you can’t do it all at once.

Many people like to brag about how busy they are and how many things they do at the same time. Maybe they would be less likely to take pride in that habit if they knew that it temporarily lowers their IQs by up to 15 points. That means that multitasking is harder on your cognitive abilities than smoking pot (and we all know how sharp pot makes people).

Although it may seem that you are getting more done by doing five things at once, in fact you are less productive. [Read more…]

Stop Waiting for Permission

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How do successful people become successful? They do things. Instead of sitting around waiting for the Permission Fairy to whack them upside the head with her magic wand, they just go out and do what they need to do.

I get a lot of questions from clients, students and others about how to do various things. Sometimes these questions are about the technical details of how to do something, but often the question is about how they go about getting permission to publish a book, become a consultant, create a course, etc. They want to know what course they need to complete, what group they need to join or who needs to give them a title before they can do what they want to do. While that is necessary if you want to be a doctor, in the world of entrepreneurs you do not need a license to succeed.
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Get Somewhere

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This week’s Monday Morning Message from Wm. H. Danforth, founder of Ralston Purina:
What is the Monday Morning Message?

A farmer stood fascinated before a merry-go-round. He changed a dollar into twenty nickels. He took a ride and then paid another nickel for another ride, until he had spent all twenty nickels.

“Aunty, wasn’t that great fun?” he asked a spinster lady who was waiting for him.

“Maybe so,” was her reply. “You’ve spent your money going round and round, but where’ve you been?”

Draw your own lesson.
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15 Ways to Find 15 Minutes

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I have written before about how to get things done in just 15 minutes. Here is how you can find the 15 minutes.

Have you ever noticed that tasks expand to fill the time allotted for them? If you have all day to do something, it will take you all day. However, if you have only 15 or 20 minutes, you will be surprised at how much you can accomplish in that time.

You may be saying, “But I don’t even have 15 minutes!” Sure you do. Here are 15 ways to find that extra 15 minutes you think you don’t have. They won’t all work for you, but if you do even one or two of them you will free up at least an hour or two a week (and possibly much more than that).
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