As you probably know, marketing is something you will do for as long as you are in business. It may be tempting to skip it when times are good and you have all the business you can handle, but it is important to be in the habit of marketing every day.
By doing five things a day to market your business, you keep a supply of new business in the pipeline so you are able to stay busy–and profitable–all of the time.
Five things are more than you can handle? Well, you probably could do five, but if you really think you can’t, then start by doing three things. Think you can’t do three? Even one thing a day can help, but aim for three to five marketing tasks, every single day.
You do not have to do the same things every day. In fact, it helps to mix it up a bit. I have listed some ideas for marketing activities that can keep you in front of new and existing customers. Choose some of these, and mix in other ideas of your own. [Read more…]