2008 class dates added. Cathy will present many terrific seminars in and around
Houston in 2008! Find the one that's right for you by viewing
her class schedule!
BRIGHT IDEAS!
Attract Customers and Make Yourself Famous!
01/07/03-Published every Tuesday by Cathy Stucker
Copyright 2003 by Cathy Stucker, The Idea Lady(tm)
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Links and Rings
Links can bring traffic to your site, but there are other benefits, too. A factor that influences your search engine
rankings is link popularity. The quantity and quality of links to your site is considered by many of the major search
engines. So, how do you get more links to your site?
Here's what NOT to do: Don't submit your site to a bunch of those 'free for all' link and ad sites. All you'll get is a
lot of spam, and many search engines take a dim view of sites listed in such places.
In a recent article, I suggested posting press releases to online services such as PRWeb.com. The search engines index
those archives, so include a link to your site in the press release.
Of course, one effective way to get links is to link to quality sites in your field, then ask for a
reciprocal link.
Although they aren't required to do so, many will link back to you.
If you belong to an organization, see if they offer free (or paid) links to members' sites.
Consider joining or starting a web ring. Web rings are groups of sites with a common theme that are linked to each other
through a navigation bar. For more information about joining an existing web ring, or creating your own, go to
http://www.webring.org/. It's free.
One of their strategies is to write a testimonial for a product
or service you like and submit it to the company. Often, the company will use the testimonial with a link to your site.
Want to try this one right now? Submit a testimonial for one of my products or services. If I use it
on my web site,
I'll include a link to your site. (I may also use it in off-line materials, with your web site URL listed.)
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Cathy Stucker, The Idea Lady(tm)
Attract Customers and Make Yourself Famous
Make growing your business easy and fun!
Special Interests Publishing, 4646 Hwy 6 #123, Sugar Land, TX
77478 USA
281-265-7342
