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Be an Undercover Video Mystery Shopper

Have you ever imagined yourself going undercover, like one of those TV reporters with a hidden camera? That is very much what it is like when you do a video mystery shop.

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What Does Your Email Say About You?

Many of us spend hours every week (or maybe even every day!) dealing with email. Make sure yours makes a good impression.

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Multiply Marketing Success with a Master Mind

In his classic book, Think and Grow Rich, Napoleon Hill wrote about the power of the Master Mind. Nearly 70 years after the original publication of Think and Grow Rich, the Master Mind concept is still used by many who are working in an organized way toward their goals. These people join together with others to tap into the collective intelligence, experience and creativity offered by a group. 

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Choosing Good Keywords

You may know that it is important to include keywords in the titles, headlines and copy on your Web pages. But how do you know which keywords to use?

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Choose Your Customers Wisely

In my office, there is a sign that says, “Do not try to teach a pig to dance. It doesn’t work, and it annoys the pig.” That is a reminder to me that there are some customers that are not good for my business. Trying to work with them will be frustrating for both of us.

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