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Getting Content Ideas

To keep your business going, you may need to create content regularly. So what can you do when you need an idea and your muse is AWOL?

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You Lost the Client–Now What?

Depending on one or two big clients for a large percentage of your income can put the survival of your business at risk. If you have been complacent, relying on that big client to carry you, the loss of that client can be a shock. 

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Measuring Results

The 80/20 Rule says that 80% of results come from 20% of your effort. But which 20%? There are several things you can do to see which of your marketing efforts are bringing results.

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Do It Now

This website is filled with strategies and techniques you can use to increase your visibility, attract customers and grow your business. Do you read them, think, “Hmmm, I’ll have to try this sometime?” then go on to the next thing and forget all about it?

This week, today, make a commitment to yourself that you will do something NOW. 

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How Personal Should You Be?

How much personal information should you share with customers and the world? That question has become more important than ever with the proliferation of social media sites and a tendency to overshare when it comes to things that traditionally were kept private.

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